Today i will be blogging about an interesting current event that i read about on mashable.com. The article was titled Tweeting Bikes Coming to South By Southwest. Digital ad agency Razorfish will be sending out about twenty bike strategically placed at high capacity events. These bike will be free to use and contain GPS and its own twitter ID. They will then be tweeting this about there location, the weather, and other topics of interest. The bikes will also have QR codes that will send the riders to usemeleaveme.com and are pushing the hashtag usememleaveme. If the bikes are stolen the twitter account will then tweet RIP and sign off.
I think this is a very cool idea to promote Razorfish's ad agency and is a very unique social experiment. I think that if this program works well, other businesses could develop similar products which would be a great form of social interaction and involvement between companies and customers. This will be an interesting concept to check up on and see how the program worked out.
Thanks for reading today and come back for more interesting posts in two weeks!
